Kingdom Dates established in the summer of 1987 and incorporated under the existing laws of the Kingdom of Saudi Arabia, Kingdom Dates is one of the leading companies in the kingdom and a fast growing popular producer of brand dates, specialized in dates processing.
Professionally qualified and experienced personnel well versed in quality control to ensure a quality product with the state-of-the-art approach in modern food processing, in line with ISO system. With the continuous growing demand for dates in the Saudi Arabian market, its business was focused, since the beginning, on delivering high levels of services to retail and wholesale customers.
With world class standards in place, we strive to develop and market new designs in date products to cater to the ever changing and diverse tastes of our valued customers. Our commitment to our products is total.
When the company was created, its primary purpose was to market, distribute and support the agricultural production of dates across the Kingdom. At the beginning of its operations, with then one store opened, it employed 14 people and experienced remarkable increases in monthly sales.
The company achieved significant sales growth during the 1990s. In 1997, it diversified into other products (i.e. confectioneries, chocolate dates, ice cream and other pastry products). Its sales growth continued all through the years. Today, Kingdom Dates is producing dates in farms superb interesting and delicious date varieties.
Kingdom dates has its own factory located in Al-Qassim, Dheema road, Al-Ahmadia, with a very big factory space, supplied with the latest technologies and machines. The factory fulfills in all respects the requirements of the health and cleanness, since it’s an ISO registered firm.
The company has expanded its business into other Arab countries, as well as North America, Europe, South Africa and Asia. In the latter part of the 1990s, we opened several branches in key cities of the United Arab Emirates, Kuwait, Bahrain, Egypt, and Syria. Thus, the company has established itself as a major exporter of dates throughout the world.
Mission and Vision
Kingdom Dates was formed with a mission to provide the local market with high quality, locally produced, fresh-from-the-farm dates of Saudi origin, and with a vision to expand the sales of Saudi dates to international markets.
At the turn of the new millennium, Kingdom Dates has a vision to create for itself a leadership position in growth markets.
Kingdom Dates is managed by a group of experienced senior managers headed by our General Manager, He has a vast experience in the production and processing of Saudi dates in the local market. He was responsible for the company’s market growth, bringing on-stream its two factories, and the establishment of its various stores and showrooms in the main cities of Saudi Arabia.
Kingdom Dates has 12 administrative staff and over 400 highly trained factory workers, who are dedicated to providing only the best and highest quality selected dates for the market. Each staff member contributes and shares his expertise toward one common objective and surpasses to produce and market superior dates that successfully meet customer expectations.
Kingdom Dates has an important objective to popularize and preserve the socio-cultural and commercial value of Dates of the kingdom of Saudi Arabia through the world and to achieve the vision and the directions of the Saudi Government in modernizing the dates Manufacturing Industry to meet the new international food industry standards and to reflect the future of the Saudi industry Worldwide.
Kingdom Dates has carried out complete feasibility studies to examine the best possible ways to achieve the company’s aim to introduce the best quality of dates to all markets.
Kingdom Dates has a comprehensive plan to achieve its objective:
A complete section for packaging dates which provides a wide range of fancy and multi purpose packaging that is ideal for industrial and preservation purposes. The company’s various departments work closely together to deliver customer preferences and stay ahead of the competition. It draws upon its international contacts to ensure the most appropriate design of all product programs, including packaging artwork, nutritional information and product formulation.
The company continues its innovative marketing of dates’ products in its markets by introducing such new products as processed dates, pastries, cakes and Eastern and European desserts.
The company’s sales force consists of 10 direct sales representatives supported by sales agents outside of the Kingdom.
Kingdom Dates products are high proportion of the local and global market for dates, And Its operations outside the Kingdom comprise approximately 20 percent of the company’s sales
The Kingdom Dates Company has a wide coverage of markets both inside and outside of the Kingdom of Saudi Arabia. Its operations outside the Kingdom consist of approximately 20 percent of the company’s sales.
The Company relies on several regional distribution centers, two warehouses and a large transportation fleet serving its outlets kingdom wide. Currently, it has achieved more than 30 percent of the Saudi Arabian market share.
Kingdom Dates is available in a remarkable range of delicious and healthy date products in attractive packaging, in almost every reputable hyper markets and shopping malls throughout the Kingdom of Saudi Arabia.
The company’s own farm is located in Al-Qassim at 350 kilometers outside of Saudi Arabia’s capital city of Riyadh. The farm is 35 hectares in size with several hundreds of selected, Quality Dates Palms in our six farms which is located in different places in Al-Qassim State. Those farms are; Kingdom Dates Farm , Salehia Farm , Azizia Farm , Wahabia Farm , Al Qasar Farm, Rahmania Farm.
The farm maintains a nursery to carefully select only the highest quality dates trees, which results in the production of adult trees that produce only the healthiest of fruits.
The hundreds of dates palms are carefully inspected on a regular basis for the protection of the fruits from birds and infestation. The trained farm team first ensures the quality fruits during harvesting and then begins the process of sorting, grading, fumigating and cleaning of dates prior to transportation to its manufacturing facilities.
Technology & Equipment
The company’s processing procedures of the dates pass through a rigid quality control and state-of-the-art machinery, which is especially adapted to the specific needs of the company’s processes.
The technology used for washing and conditioning line contains special equipment for optimal preparation of the dates whether they are to be packed in their natural state, to be handled further, or be processed into other dates products prior to packaging.
Dates are normally packed in units of different weight categories in peel able rigid thermoform plastic film packs, or pouch bag packs, automatically produced from a roll-machines, or in fancy carton or tin containers.
The state-of-the-art machines and equipment are imported directly from European manufacturers to guarantee the hi-tech process. The company is capable of handling its own packaging in different sizes and weights through the acquisition of various packaging machines from the same source.
Specially designed weighing machines are used to achieve the correct weight as packaging is done.
Kingdom Dates farm is located in Al-Qassim, Al-Badaya – Dheema Road.
Perimeter : 28,915 feet | Area : 1,218 acres
There are 14 different and better kinds of palms trees are : Yellow Majdool, Sukkary, Red Sukkary, Rothana Qassim, Nabtah Saif, Nabtah Sultan, Khalas, Ajwa Al-Madina, Dajlat Nour, Berhi,Sagai, Khudri.
Kingdom Dates Farm is located in Al-Qassim, Al-Badaya, Dheema Road.
Perimeter : 14,732 feet | Area : 250 acres
In this farm, there are four different & better kinds of the palm trees available.
These are : Majdoul, Berhi, Nabtah Saif, Rothana Al-Qassim.